Intro
Another flyer out the door — this time for Co-Pilot’s AutoNinja CAT Checks project (Condition, Air Pressure, Tread). The brief was to design a clear, engaging flyer that enforcement officers could use to log tyre safety checks and leave under a driver’s windscreen.
The Brief
The flyer needed to help enforcement officers record important tyre safety details — including condition, air pressure, and tread depth. It also had to communicate these results to drivers in a simple, non-technical way, while reinforcing the importance of tyre maintenance.
The Design
The CAT branding was placed front and centre, ensuring drivers could quickly understand the checks. A playful twist was added with the AutoNinja cat icon (complete with pink glasses), bringing personality and memorability while keeping the overall layout professional and practical.
The Result
The final flyer gives enforcement officers an easy-to-use tool for reporting tyre safety concerns and leaves drivers with a branded reminder of issues to address. It combines practical function with bold design, strengthening Co-Pilot’s AutoNinja identity.